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Anastasiia Zotova
ANASTASIIA

Brand Management & Marketing Analytics

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About Me

About

that's me! :)

Name tag

Hi, I'm Anastasiia. Creativity has always been a huge part of how I think, work, and see the world around me. I'm someone who notices ideas everywhere, feels them, understands them, and knows how to connect with them. I genuinely enjoy turning something abstract into a real product. Something that exists, inspires people, and makes the world feel a little more beautiful.

I love building brand experiences that feel real, honest, and thoughtful. Without masks. Without pretending. Brands that catch attention because they resonate with people on a deeper level, not because they are loud, but because they feel true.

My work lives at the intersection of creativity and strategy. I care deeply about beauty, aesthetics, and visual storytelling, but structure and results matter to me just as much. I genuinely enjoy working with numbers and data. For me, branding, marketing, design, and analytics all exist together as one system, and I believe this combination is what creates strong, meaningful results.

P.S. I love traveling, cooking, and collecting souvenirs from every place I visit!

Education

Northeastern University

D'Amore-McKim School of Business · Boston, MA

Candidate for B.S. in Business Administration May 2028

Concentration:
Brand Management
Marketing Analytics
GPA: 3.7
Minors:
Information and Graphic Design
Sustainable Business Practices

Relevant coursework:

Brand ManagementMarketingProgramming with Consumer DataFinancial Accounting & ReportingInternational Business and Social ResponsibilityStatisticsSupply Chain and Operations ManagementPublic Speaking
Northeastern University
Marketing

Certifications

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LinkedIn Learning

Content Marketing

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HubSpot

Social Media Marketing

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HubSpot

Digital Marketing

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HubSpot

Digital Advertising

Experience

Marketcall, Inc.

Marketing Specialist

November 2023 – October 2024

VIZBL, Inc.

Brand & Marketing

October 2024 – November 2025

Cocoshick Headdress

Marketing Intern

August 2023 – October 2023

WOW Moscow Lounge

Content Creator

May 2023 - August 2023

Northeastern Student Government Association

Director of EventsContent Creator

October 2024 - Present

Northeastern Russian Speaking Club

PresidentEvent ManagerContent Creator

October 2024 - Present

Northeastern University College of Professional Studies

Global Students AmbassadorEvents Department

June 2025 - Present

Northeastern Entrepreneurs Club

Social Media Manager

December 2025 - Present

Northeastern Business of Entertainment Club

Social Media Manager

December 2025 - Present

SKILLS / TOOLS
Moon
Hearts
Graphic Design
The sky is the limit
Text
You can and you will
Phone
Anastasia
Design & Content
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Adobe Creative Suite
Figma
Canva
Microsoft Office
CapCut
Marketing & Social
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HubSpot
Facebook Ads
Instagram
Slack
Gear & Kit
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MacBook
Camera
Movie camera
Shurik
Wardrobe
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Beret
Heels
Boots
Sun Hat
Fur coat
Bag
Languages & Mind
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Brain
English
German
Russian
Life & Passions
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Fitness
Baking
Chanel

also into: Public Speaking / Traveling / Collecting Souvenirs

Cases

Cases set
My Creative Work

Entrepreneur's Club Instagram Reel

Reels
VIZBL Furniture Today Publication

VIZBL Furniture Today Publication

Journal
RSC Instagram Promotion

RSC Instagram Promotion

Post
SGA Instagram Post

SGA Instagram Post

Post
RSC Haunted House promotion

RSC Haunted House promotion

Posts
Instagram Post RSC

Instagram Post RSC

Posts

SGA Interview

Reels

SGA Passing of the Gavel Recap Reel

Reels
Instagram Post

Instagram Post

Posts
Instagram Post

Instagram Post

Posts
Instagram Post

Instagram Post

Posts
Instagram Post

Instagram Post

Posts
Instagram Post

Instagram Post

Posts
Instagram Post

Instagram Post

Posts
Instagram Post

Instagram Post

Posts
Instagram Post VIZBL

Instagram Post VIZBL

Posts
Instagram Post

Instagram Post

Posts

SGA Day in the life

Reels
Instagram Post VIZBL

Instagram Post VIZBL

Posts
Instagram Post RSC

Instagram Post RSC

Posts
Instagram Post VIZBL

Instagram Post VIZBL

Posts

Valentine's Day SGA Reel

Reels

Reel

Reels
German Cuisine Booklet

German Cuisine Booklet

Booklet

Interview Thanksgiving SGA Reel

Reels

BOE Reel

Reels

Entepreneur's Club Reel

Reel
Brand Management Project

Brand Management Project

Presentation
Foreign Market Entry Project International Business

Foreign Market Entry Project International Business

Presenation
Brand Management Project

Brand Management Project

Presentation
Mockatils menu

Mockatils menu

Design

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